2025 Voice of the Technician Survey: Addressing Industry Pain Points [RR 1058]
Update: 2025-09-23
Description
Thanks to our Partners, NAPA Auto Care and NAPA TRACS Watch Full Video Episode What does the future of the automotive repair profession look like through the eyes of technicians themselves? Jay Goninan unpacks Wrenchway’s annual Voice of Technician survey with 4,700+ responses, revealing a concerning drop in satisfaction, but also a roadmap for improvement. Key Insights:
This isn’t just about attracting new talent; it’s about creating workplaces where technicians feel valued, respected, and see a future in the industry. Jay Goninen, WrenchWay Thanks to our Partners, NAPA Auto Care and NAPA TRACS Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast:
- Technician Sentiment: 50% wouldn’t recommend their shop, with negativity dominating social media.
- Career Development: Technicians want visible growth paths, certifications, and new specialized roles like ADAS or EV diagnostics.
- Compensation: Pay remains the top frustration. Shops need profitability strategies and flexible pay plans (61% prefer hourly/salary with bonus).
- Culture & Tools: Proper equipment, work-life balance, and intentional team-building are critical to retention.
- Professionalism: Shifting language from “mechanic” to “specialist/technologist” elevates the industry’s perception.
- Leadership & Communication: Shop owners must ask “why,” listen to technicians, and implement meaningful change.
- Download: https://wrenchway.com/resources/2025-voice-of-technician/#download-report
This isn’t just about attracting new talent; it’s about creating workplaces where technicians feel valued, respected, and see a future in the industry. Jay Goninen, WrenchWay Thanks to our Partners, NAPA Auto Care and NAPA TRACS Learn more about NAPA Auto Care and the benefits of being part of the NAPA family by visiting https://www.napaonline.com/en/auto-care NAPA TRACS will move your shop into the SMS fast lane with onsite training and six days a week of support and local representation. Find NAPA TRACS on the Web at http://napatracs.com/ Connect with the Podcast:
- Follow on Facebook: https://www.facebook.com/RemarkableResultsRadioPodcast/
- Join Our Virtual Toastmasters Club: https://remarkableresults.biz/toastmasters
- Join Our Private Facebook Community: https://www.facebook.com/groups/1734687266778976
- Subscribe on YouTube: https://www.youtube.com/carmcapriotto
- Follow on LinkedIn: https://www.linkedin.com/in/carmcapriotto/
- Follow on Instagram: https://www.instagram.com/remarkableresultsradiopodcast/...
Comments
In Channel

![2025 Voice of the Technician Survey: Addressing Industry Pain Points [RR 1058] 2025 Voice of the Technician Survey: Addressing Industry Pain Points [RR 1058]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/a3d76ffb9b3c06334a63081c2507a7f5.jpg)
![Train the Trainer: Building an Industry Boot Camp for Automotive Educators [THA 459] Train the Trainer: Building an Industry Boot Camp for Automotive Educators [THA 459]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/56b04d5d0c7dd4dd0ec54892077e9d61.jpg)
![Helping People Do Life in Auto Repair [RR 1065] Helping People Do Life in Auto Repair [RR 1065]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/883ae5879c9bb6b2868a14b6c451d6d4.jpg)
![The Everyday Educator: How Leaders Reinforce Learning [THA 458] The Everyday Educator: How Leaders Reinforce Learning [THA 458]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/ec697e39e1b4ac0100a89a09f0eb6705.jpg)
![Stress, the Struggle, and the Resilience: A Guide for Leaders [RR 1064] Stress, the Struggle, and the Resilience: A Guide for Leaders [RR 1064]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/b1efd47424e29bc7da793dcff6c8c8bd.jpg)
![Google Endorsed: Leveraging Local Service Ads (LSAs) to Differentiate Your Shop [THA 457] Google Endorsed: Leveraging Local Service Ads (LSAs) to Differentiate Your Shop [THA 457]](https://s3.castbox.fm/c0/7b/56/46268309f65a56b9222262d6dc266a2da2_scaled_v1_400.jpg)
![Feelings Don’t Fix Cars: Action Over Emotion in Shop Leadership [RR 1063] Feelings Don’t Fix Cars: Action Over Emotion in Shop Leadership [RR 1063]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/6711ab7a35ba8d5b12be5f837890d1a8.jpg)
![Walking the Talk: Why Auto Coaches Are Buying Shops Again [THA 456] Walking the Talk: Why Auto Coaches Are Buying Shops Again [THA 456]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2890e16e9268eb363ead0165fc9c002e.jpg)
![A Professional Face Lift: Why the Automotive Generalist Model is Broken [RR 1062] A Professional Face Lift: Why the Automotive Generalist Model is Broken [RR 1062]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/99ee4da6c18140c91a7dd40085edd91a.jpg)
![From Alignment Dilemma to ADAS Center: Say Yes When Everyone Else Says No [THA 455] From Alignment Dilemma to ADAS Center: Say Yes When Everyone Else Says No [THA 455]](https://s3.castbox.fm/74/86/8e/f7f4847901ebe828626610fe65f0c2d4c5_scaled_v1_400.jpg)
![Do We Need A License To Calibrate Vehicles: The Professionalism Gap [RR 1061] Do We Need A License To Calibrate Vehicles: The Professionalism Gap [RR 1061]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/febc580d2dc69f23b01ccab87e42a476.jpg)
![Auto Repair Business SWOT: Strengths, Weaknesses, Opportunities, and Threats [THA 454] Auto Repair Business SWOT: Strengths, Weaknesses, Opportunities, and Threats [THA 454]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/32db34165b812ed6fee2e83097f2043e.jpg)
![Building an Essential Skilled Automotive Career [RR 1060] Building an Essential Skilled Automotive Career [RR 1060]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/acdaf8b10caa934519d8f46625d33045.jpg)
![The Karen Cooper Foundation: Bringing Christmas to Shelter Dogs [THA 453] The Karen Cooper Foundation: Bringing Christmas to Shelter Dogs [THA 453]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/87c8f0fe6416ea1a5f821e9b550095c2.jpg)
![AAPEX 2025: The Aftermarket Trade Show Reimagined [RR 1059] AAPEX 2025: The Aftermarket Trade Show Reimagined [RR 1059]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/697917ab0badf8fdaefaeb8ddeaaec3e.jpg)
![The Silent Profit Killer: Inconsistent Processes [THA 452] The Silent Profit Killer: Inconsistent Processes [THA 452]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/2ee6b196a99f2e75ef29bc6e0e0d48ec.jpg)
![Business By The Numbers: Insights Into Auto Shop Benchmarks [THA 451] Business By The Numbers: Insights Into Auto Shop Benchmarks [THA 451]](https://s3.castbox.fm/05/28/7e/118b405d161fb5d7874508dadcdeee3e83_scaled_v1_400.jpg)
![Process Engineering: Six Sigma for Auto Shop Efficiency and Growth [RR 1057] Process Engineering: Six Sigma for Auto Shop Efficiency and Growth [RR 1057]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/211e567564b269305090596961dd5d3d.jpg)
![Recruiter's Playbook: Overcoming Ghosting and Hiring Roadblocks [THA 450] Recruiter's Playbook: Overcoming Ghosting and Hiring Roadblocks [THA 450]](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/d5a677a4cb069d3570673411b4b7e415.jpg)
![Inside Wage and Hour Audits: What Every Shop Owner Must Know [E187] - Business By The Numbers Inside Wage and Hour Audits: What Every Shop Owner Must Know [E187] - Business By The Numbers](https://d3wo5wojvuv7l.cloudfront.net/t_rss_itunes_square_1400/images.spreaker.com/original/962c98c42f7e8722ba8d789f8e6bfc37.jpg)


